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Olympic Games

Overview page. Subjects: Sport and Leisure.

An ancient Greek festival with athletic, literary, and musical competitions held at Olympia every four years, traditionally from 776 bc until abolished by the Roman emperor Theodosius I in...

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Iconic brands of the 20th and 21st centuries

Overview page. Subjects: Marketing.

The 20th century witnessed the phenomenon of brand building on a global scale. Although multiple elements of marketing were used to build and develop brands, the major instrument of the...

See overview in Oxford Index