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community

Overview page. Subjects: Social Sciences — Arts and Humanities.

Many sociological and anthropological definitions exist, but most tend to privilege some combination of small-scale, relative boundedness, strong affective ties, traditionalism, and...

See overview in Oxford Index

Crowdsourcing Consumer Research

Joseph K. Goodman and Gabriele Paolacci.

in Journal of Consumer Research

June 2017; p ublished online February 2017 .

Journal Article. Subjects: Psychology; Marketing; Organizational Theory and Behaviour; Economics; Sociology. 10919 words.

Data collection in consumer research has progressively moved away from traditional samples (e.g., university undergraduates) and toward Internet samples. In the last complete volume of the J...

Play at Any Cost: How Cosplayers Produce and Sustain Their Ludic Communal Consumption Experiences

Anastasia Seregina and Henri A. Weijo.

in Journal of Consumer Research

June 2017; p ublished online December 2016 .

Journal Article. Subjects: Psychology; Marketing; Organizational Theory and Behaviour; Economics; Sociology. 16460 words.

Communal consumption is often described as inherently playful; previous research focuses mainly on successful ludic communal experiences and largely disregards their potential pitfalls....

Liquid Consumption

Fleura Bardhi and Giana M. Eckhardt.

in Journal of Consumer Research

October 2017; p ublished online March 2017 .

Journal Article. Subjects: Psychology; Marketing; Organizational Theory and Behaviour; Economics; Sociology. 12934 words.

Abstract

This article introduces a new dimension of consumption as liquid or solid. Liquid consumption is defined as ephemeral, access based, and...